tag:blogger.com,1999:blog-10183768245130787122024-03-08T02:53:27.335-08:00Download All...find it, take itIsrael Ndukwehttp://www.blogger.com/profile/07558108044359809962noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-1018376824513078712.post-90747692540104731382009-05-19T07:04:00.000-07:002009-05-19T07:08:28.287-07:00Keyword Positioning On Google AnalyticsOne of the biggest questions advertisers have when manage their pay per click account is how much they should bid for their keywords. Bidding too high may incur too much cost and advertisers might not be able to sustain a profitable ROI, whether bidding too low might not allow their ads to be positioned at a visible spot.<br /><br />There is a function in Google Analytics that allows advertisers to see at which positions their keywords receive the most visits, transactions, revenue, conversion rate, and etc.<br /><br />Simply login into Google Analytics, select a report which has the proper filters applied. Then click on Traffic Sources. Within the expended pull down menu, select Adwords then click on Keyword Positions.<br /><br />Now just type in the keyword that you want to analyze into the “Find keywords” box to see the stats on that keyword. Click on the keyword once, then you can start seeing the position break down on the right.<br /><br />This handy little tool might not be practical for huge companies that have tens and thousands of keywords, since manually analyzing each single one of them would just be overly time consuming. But for small businesses that have a few core keywords which make up the majority of their conversions, this is a great way to get some general ideas on how much they should bid to maximize their investments.<br /><br />One thing to be careful though, is not to solely rely on the number of transactions to make decisions; instead you should also take the conversion rate, and number of visits into account.<br /><br />For example: let’s assume for the time period you are analyzing, your keyword have spent 90% of the time at position one and only 10% of the time at position three, so most likely there would be more transactions happening at position one than at position three.<br /><br />But at the same time, the keyword might only be getting a 0.3% conversion rate at position one whereas at position three, it might be getting a 3.2% conversion rate. Assuming there isn’t a big different on the number of visits between the two positions, it actually makes more sense to lower your bid and have the keyword on position three for most of the time.<br /><br />As with any other analysis process, make sure you have a sufficient data collection before making any judgements.Israel Ndukwehttp://www.blogger.com/profile/07558108044359809962noreply@blogger.com0tag:blogger.com,1999:blog-1018376824513078712.post-18269741558161479182009-05-19T06:49:00.000-07:002009-05-19T06:52:15.808-07:00Good SEO Tactics - Keyword in bold or strong tagThe keyword in bold or strong tag specifies that it has slightly more importance than other text on the web page. These bold keywords are given a second look and taken into account by the search engines. Therefore, with specific SEO algorithms, the search engines such as Google, MSN, and Yahoo will give emphasis to the keywords that are highlighted using bold or strong tag.<br /><br />The bold tag represents the encapsulated keyword in “bold” font. But, with the change of font, it does not change the semantic meaning of keyword. If you read the sentence that contains keyword inside tags for instance, then you will read encapsulated text with no special stress at all. The syntax for bold tag is:<br /><br />your text is typed here . <br /><br />The strong tag represents the encapsulated keyword in “bold” font. Unlike the bold tag, it changes the semantic meaning of keyword. If you read the sentence that contains keyword in side tag for instance, then you will the read encapsulated keyword louder and more boldly when compared with bold tag. The syntax for strong tag is<br /><br />your text is typed here<br /><br />According to Matt Cutts’s SEO video on qualities of a good site video, he said that Google treats the bold and strong tag with the same weight-age. Well, if you are into the finer details of the semantics of markup then it is prefer to use tag. On other hand, if you are into minimizing typing time then it is prefer to use tag. Therefore, tag is used to maximize the compliance with standards and recommendations.<br /><br />On the internet, there are many websites that have bold the entire web page or paragraph. Many people do the same to make the letters stand out, but in return it affects their web page as they can lose the effect of using these tags. It does not give priority to the words that you may want to stand out for readers. Therefore, it is necessary to use “b” or “strong” tags to emphasize on particular keywords on a web page rather than irrelevant words. By bolding the keywords, the search engine bots scan the page and gives more importance to the keyword in the bold or strong font.<br /><br />Lastly, while preparing the web page, one should not bold the entire page or paragraph by using “b” or “strong” tag. Importantly, one should only bold keywords or links with anchor text.Israel Ndukwehttp://www.blogger.com/profile/07558108044359809962noreply@blogger.com2tag:blogger.com,1999:blog-1018376824513078712.post-21767009490170528332009-05-19T06:30:00.000-07:002009-05-19T06:33:56.360-07:00Norton Antivirus 2009 against Panda OEMThe internet plays a major role in the spreading of computer viruses, spyware and malware. ‘Malware’ stands for ‘malicious software’ which includes viruses, worms, adware, spyware and of course, the notorious Trojan horses. Spyware functions as a changer of the internet browser settings. Spyware misleads the internet browser to fraudulent sites, wherein huge number of frauds are accommodated and encouraged, which is called ‘phishing’. As a result, the computer starts functioning poorly and slowly.<br /><br />Viruses damage the computer by deleting files, corrupting programs and applications, or sometimes reformatting the hard drive. Some viruses are self-copied to other drives or accessible disks, affecting the entire system and leading to a crash.<br /><br />Panda Antivirus is designed to evict any kind of malicious item. It is easy to install, easy to operate and the biggest benefit is that it provides daily web updates. With Panda Antivirus installed in your computer, you can be sure of the fact that the shield is always on. Panda antivirus runs on both ‘windows XP’ and ‘windows Vista’. Added to this, the different virus attempts that hide from the operating system are also got rid of by the Panda OEM.<br /><br />Even the most sophisticated virus attempts, better known as ‘rootkits’ cannot dodge the Panda OEM. It has a high-end protection system called ‘Mega detection’ which prevents even the slightest hint of any suspicious activity coming from E-mail attachments, or any incoming file.<br /><br />Norton Internet security 2009 is one of the best antivirus programs of the world. It automatically detects and removes viruses, worms and Trojans from your system.<br /><br />Norton Antivirus 2009 detects and eradicates malicious softwares of all kinds. It protects your system from unscrupulous files and threats. Unlike other versions of Norton Antivirus.<br /><br />Norton Antivirus 2009 does not slow down your computer.<br /><br />Norton Internet security 2009 is a full-proof protection system. It offers a protection suite for your computer that even the most dangerous viruses, malware, spyware, or adware cannot damage.<br /><br />There’s one thing you should know about antiviruses that all of them are not capable of removing malicious items from your computer. When it comes to antiviruses, all of them don’t work in the same way to ward-off threats. Some of them even increase the risk of getting threats in your computer. So you need to be very careful when choosing an antivirus for your computer. There are quite a number of factors that you need to take into account before buying an anti-virus software.<br /><br />The number one factor is that the anti-virus system should have a feature to scan the computer every time you turn it on.<br /><br />Secondly, think about the usage of your computer. How you use the computer and internet is a major important thing to consider because the antivirus should be bought depending on the usage.<br /><br />Third, do a survey. Go through the reviews of different antivirus programs, especially newly launched ones.Israel Ndukwehttp://www.blogger.com/profile/07558108044359809962noreply@blogger.com0